Google Venice Update: Hop Aboard the Gondola To Local Success
On February 27, Google released an algorithm update known as Venice. This update has flown under the radar when compared to other algorithm changes, but they're major if you are a local business or a SEO professional with local clients.
Marketing2023-02-20
7 Clever Email Campaigns That Get Customers Buying Again
Learn how you can use email campaigns to remarket to your existing customers so they become repeat purchasers.
Marketing2023-02-20
Why Landing Pages Are an Indispensable Part of Marketing
Learn why landing pages are a critical component of your lead generation and inbound marketing strategy.
Marketing2023-02-20
Cocktail Hour: April 27, 2012
Discusses the new Google Drive, how retailers must adjust to consumer's online buying habits and how the Google Penguin update will affect search results.
Marketing2023-02-20
The Ultimate Glossary of Performance Metrics Every Marketer Should Know
Learn which marketing metrics you should always be tracking to enable data-driven decision making.
Marketing2023-02-20
![Five Ways to Generate eCommerce Leads on Twitter [Customer Story]](https://img.czdiyo.com/uploads/five-ways-to-generate-ecommerce-leads-on-twitter-customer-story.jpg)
Five Ways to Generate eCommerce Leads on Twitter [Customer Story]
Learn five easy ways to generate eCommerce leads on Twitter.
Marketing2023-02-20
Why You Need Social Media, Even if Your Customers Don't
Learn why you need to incorporate social media into your marketing strategy, even if you think your customers aren't active social media users.
Marketing2023-02-20
A Marketer's Guide to Optimizing Images for Google Search
Learn the best practices for optimizing your images and visual content for SEO.
Marketing2023-02-20
How Savvy Inbound Marketers Get Results From Guest Blogging
Learn the benefits of guest blogging for inbound links instead of referral traffic to improve your SEO.
Marketing2023-02-20
How to Set the Right Lead Gen Goals for Your Marketing Team
Learn how to set the appropriate lead generation goals for your marketing team.
Marketing2023-02-19
How Google Search Works, In a Nutshell
Learn precisely how Google search works, straight from Google's Matt Cutts, so you can improve your SEO.
Marketing2023-02-19
Is Your Sales & Marketing Team Ready for a CRM?
Learn the benefits of using a CRM and how they can improve your marketing.
Marketing2023-02-19
![How to Build Lead Nurturing Campaigns that Work [Customer Story]](https://img.czdiyo.com/uploads/how-to-build-lead-nurturing-campaigns-that-work-customer-story.jpg)
How to Build Lead Nurturing Campaigns that Work [Customer Story]
At Plexent, we sell IT improvement consulting and software. Our biggest challenge is helping our prospects understand what’s at stake if they don’t
Marketing2023-02-19
How to Use Hashtags on Twitter: A Simple Guide for Marketers
A simple guide to understanding how to effectively use Twitter hashtags in marketing.
Marketing2023-02-19
The Mom Month
Mark Knight recounts what it was like to be a S.A.H.M. (stay-at-home mom) for one month. She had missed first steps and plays and graduations, but she did her best. Being a S.A.H.M. helped her experience what she usually missed - and value what she has everyday.
Marketing2023-02-19
7 Lead Gen Opportunities PR Pros Should Seize
Learn how marketers in charge of PR and branding can also generate leads through their efforts.
Marketing2023-02-19
Water Is Wet: The Faux Truths of Social Media
To believe that much of the stuff matters that gets tweeted, pinned or otherwise shared across social media platforms first requires that you misunderstand the history of brand communications and the future of peer-to-peer (P2P) communication.
Marketing2023-02-19
Klout to Launch Brand Pages: Should Marketers Care?
Take a tour of the new Klout brand pages and learn what you can do with the soon-to-be-released features.
Marketing2023-02-19
How to Integrate Inbound Call Tracking With Online Analytics
Youre Tracking Clicks From Your Website -- How About Calls? For many marketers who rely on the phone, life is like living in Germany -- before the wa
Marketing2023-02-19
Cocktail Hour: April 20, 2012
The Facebook/Instagram deal continued to dominate headlines this week. Information began to leak detailing the three-day meeting of Mark Zuckerberg and Kevin Systrom, who eventually agreed upon the $1 billion deal (down from $2 billion). Only after the negotiation was the unaware Facebook board brought in for an obligatory head nod. We were still reeling from the number of zeros and deciding whether Systrom sold out or realized that his 14-person company with zero revenue was no match for the man who beat the Winklevoss twins.
Marketing2023-02-18