Cocktail Hour: April 6, 2012
Cocktail Hour: April 6, 2012

Hopefully you didn’t get hit too badly with any April Fools’ jokes. Or perhaps you were really excited about Google Maps now in 8-bit. Here’s a quick round-up of pranks from around the web from TechCrunch. Most importantly, there’s a pug wearing a monocle. Thanks, Internet! (But if we can get more Conashable, I’m totally okay with it)

Marketing2023-02-16

17 Examples of Creative Facebook Page Cover Photos
17 Examples of Creative Facebook Page Cover Photos

Take a look at how brands are getting creative with their new Facebook cover photos.

Marketing2023-02-16

The Metrics You Need to Measure Lead Nurturing Success
The Metrics You Need to Measure Lead Nurturing Success

Learn how to make actionable improvements to your lead nurturing using information from your marketing analytics.

Marketing2023-02-16

How to Work Well with Different Creative Personalities
How to Work Well with Different Creative Personalities

The workplace is similar to the community surrounding us because of the array of personalities we encounter. We naturally find some people easier to connect with, while we find others difficult to endure. And – no surprise – these personalities rub us the same way at work.

Marketing2023-02-16

15 Powerful Reconversion Opportunities for Your Welcome Emails
15 Powerful Reconversion Opportunities for Your Welcome Emails

Discover new things to include in your welcome email that will help you improve lead generation, transactions, and the value of your email marketing program.

Marketing2023-02-16

How to Use Email to Re-Engage Sleepy Subscribers
How to Use Email to Re-Engage Sleepy Subscribers

Learn how to get email subscribers who have lost interest in your email marketing re-engaged with your company.

Marketing2023-02-16

The Sales Game Has Changed: Here's How to Adapt
The Sales Game Has Changed: Here's How to Adapt

Take a look at the changes we've seen in professional selling and how inbound marketing can help make the lead generation shift easier.

Marketing2023-02-16

Google Search "Plus Your World"
Google Search "Plus Your World"

For as long as algorithmic search engines have existed, links (in both quantity and quality) have been a major factor in determining rankings. Search engines like Google considered the presence of many of these links to be human “votes of confidence” in pieces of content or whole domains, and as a result, ranked these sites more highly.

Marketing2023-02-16

Supporting Modern Browsers in the HubSpot Product
Supporting Modern Browsers in the HubSpot Product

HubSpot will no longer support old versions of internet explorer.

Marketing2023-02-16

Facebook Content Published Via Third-Party Tools Suffers 67% Fewer Likes [New Data]
Facebook Content Published Via Third-Party Tools Suffers 67% Fewer Likes [New Data]

Read some new data about how the new Facebook Timeline is affecting engagement of posts to your brand pages.

Marketing2023-02-15

How to Use Your Blog to Attract Customers [Customer Story]
How to Use Your Blog to Attract Customers [Customer Story]

RIDE Adventures used HubSpot to attract visitors who didn't yet know they wanted to go on a motorcycle adventure tour.

Marketing2023-02-15

Expand Your Search Engine Real Estate with Rich Snippets
Expand Your Search Engine Real Estate with Rich Snippets

Ever wonder how IMBD, Food Network and eBay pull extra information like ratings and prices into their search results listings? They use microdata. The additional info is called a rich snippet. Rich snippets can help your listing earn the holy click, and here’s why.

Marketing2023-02-15

How to Write a Listicle [+ Examples and Ideas]
How to Write a Listicle [+ Examples and Ideas]

Learn what a listicle is and how to write one. Plus, explore listicle ideas to help you generate high-quality, engaging content for your readers.

Marketing2023-02-15

Your Cheat Sheet for the New Facebook Page Timeline Design [INFOGRAPHIC]
Your Cheat Sheet for the New Facebook Page Timeline Design [INFOGRAPHIC]

Your 6-step cheat sheet to optimize your Facebook business page for the new timeline design.

Marketing2023-02-15

Cocktail Hour: March 30, 2012
Cocktail Hour: March 30, 2012

I didn’t have a theme in mind when writing this week’s post, but it inadvertently became all about humanizing your brand. With three of the five articles dealing with personality in some way, I’ll let you be the judge of how important I think this element is.

Marketing2023-02-15

Pinterest vs. Google+: Which New Social Network Is Worth Marketers' Time?
Pinterest vs. Google+: Which New Social Network Is Worth Marketers' Time?

Compare and contract the two newest social networks, Pinterest and Google+, and see what each is good (and bad) for in your social media strategy.

Marketing2023-02-15

How to Breathe Life Into a Boring Email Newsletter
How to Breathe Life Into a Boring Email Newsletter

Learn why many email newsletters fail, and the components you need to ensure your email newsletter is successful.

Marketing2023-02-15

Mobile App vs. Mobile Site - Which One Do I Need and Why?
Mobile App vs. Mobile Site - Which One Do I Need and Why?

As we were enjoying yet another cilantro-infused burrito, the topic of mobile applications vs. mobile websites came up. The debate was which way to go on a specific project.

Marketing2023-02-15

30 HubSpot User Groups Now Meeting Across US
30 HubSpot User Groups Now Meeting Across US

Customer-led HubSpot User Groups (HUGs) are sprouting up all over the United States, and can now be found in over 20 states.

Marketing2023-02-15

The Value Of Outside Marketing Perspective
The Value Of Outside Marketing Perspective

For any specific organizational function, should a company hire new (or use existing) staff, or simply outsource? In other words, should a company build or buy? In our current economy, the answer has increasingly fallen to using internal resources.

Marketing2023-02-14